To Blog or Not to Blog

Everyone and their dog has a blog these days. I actually have four blogs (here and here and here and, of course, Actors Compass). I know, I need an intervention. But we’re not here to talk about me, we’re here to talk about you! Or, more specifically, your actor blog.

A blog can be a handy way to showcase your personality, talent, and interests as well as to keep people up-to-date on your latest news. It can be a great tool to create community and build an online following but it’s only a great tool if used strategically and consistently. A haphazard or neglected blog becomes a liability, making you look out of touch or uninvested in your web presence. Having a blog simply to have more features on your website won’t cut it. It’s important to take a realistic, honest look within before you […]

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